ΙThe more you “live” a story, the more interesting it becomes. This is true for the leather of PoltronaFrau sofas as for the company’s history, so full of personal experiences, encounters, professional skills and inspiring visions, which have made it a “unicum”. A story that completes itself and stands out in the multi-coloured Italian manufacturing and creative world.
What they do
they create understated and elegant objects inspired by tradition and projected into the future to offer living solutions and guarantee the emotional and aspirational needs of a refined and sophisticated international clientele.
PoltronaFrau mission
Create understated and elegant objects inspired by tradition and projected into the future to provide global living solutions, develop custom interiors for private and public spaces, and luxury travel interiors to meet the emotional and aspirational needs in a sustainable fashion for a sophisticated international clientele.
PoltronaFrau vision
Be globally recognized as the undisputed excellence in sustainably crafting leather upholstered objects for homes and public spaces, and luxury travel interiors.
PoltronaFrau Brand Attributes
they look at international markets positioning themselves as the ultimate aspirational Brand. they stand out and they are acknowledged for their excellent handcraft, for the high quality of their materials, for their aesthetic sensibility and for the reliability of their services engaging customers through physical and digital channels.